All Naturally Good
Health & Natural ProductsKerry, owner and practitioner at All Naturally Good had a Squarespace site they'd built themselves years back. It was a great first site and served her well, but the blocky yellow colour was overwhelming and the site was text heavy.
A fresh start for a great brand. Visit the live site →The Brief
All Naturally Good wanted:
- A website that captured Kerry's infectious, happy personality
- Kept the signature yellow but used more sparingly
- Kerry liked an industrial/warehouse feel with stone greys
The Challenge
- Translating a values-led brand into a clear digital presence
- Avoiding clutter while still explaining products properly
- Making sure the site felt trustworthy in a health-focused space
- The Squarespace version in use was outdated, meaning the whole site needed updating
The Approach
- Ensuring Kerry's experience and credibility show
- Letting the products and brand values lead the design
- Kept it simple but personable
What We Delivered
Clean, responsive website
Clear content structure
Mobile-friendly layout
Shows Kerry's personality and brand, modernising the site
The Result
- A calm, confident online presence
- Easier customer navigation
- A site that feels aligned with the brand's philosophy
Why This Worked
Health brands don't need hype — they need clarity and trust. This project worked because we didn't overbuild and let simplicity do the heavy lifting, using images of Kerry to showcase her.
Tech Stack
Platform
Squarespace
Hosting
Squarespace
Design
Re-design
Right for:
- Health & wellness brands
- Product-based businesses
- Founders who want clarity, not complexity
Want a website like this?
Let's have a quick chat about what you need. I'll give you a clear, fixed price — no pressure, no surprises, no jargon.