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Small Business Websites

7 Marketing Tactics I Won't Use (and How to Spot Them)

Fake scarcity, bait-and-switch pricing, lock-in contracts — here are 7 marketing tactics I refuse to use, and how to recognise them yourself.

Small Business Websites

How to Choose a Web Designer Without Getting Burned

A practical guide to vetting web designers in Australia — what to check, what to ask, and the red flags that should make you walk away.